O Young Med Spa
Marketing Collateral

The overall concept for the design was creating various marketing collateral for the company which included Instagram posts, stories, a website home page, YouTube cover images, and other various collateral that would help the brand share their messages with audiences. It meets the requirements by using the brand’s colors and imagery to create posts that are eye catching to audience members and answer questions that they may have about the spa. It also shows consistency through the use of the brand guidelines created. Principles and Elements of design included space through the use of white space to let the eye rest, movement through the use of shapes to guide the audience through the designs, as well as contrast through the use of fonts and colors.